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Instagram is like high school…except there's concrete evidence who's the most popular, aka how many followers you have. And guess what happens when you're popular? Everyone wants to be like you, talk like you, dress like you, look like you and pretty much BE YOU.
So, I wanted to decode the Instagram beauty standard for fitness influencers. What aesthetics make you one of the most followed women in the female fitness category? And how does an ideal fitness influencer's body compare against the body of Instagram's top 100 most followed women vs the body of the average Blogilates fan vs the body of the average US woman?
I listed out the top 100 fitness influencers on Instagram and compared them in the following categories:
Definition on their stomach
Prominence of butt
Overall body shape
I think you will be shocked to see the results.
If you like this video on decoding the beauty standards of the ideal fitness influencer, then you're definitely going to want to watch my first video in this series: "Decoding the Instagram Beauty Standard":
Here is where I get all of my music! Epidemic Sound:
Cassey Ho is an award-winning fitness instructor, entrepreneur and online personality. As the creator behind Blogilates, the #1 female fitness channel on YouTube, she’s transformed millions of lives through helping them achieve their strength and weight-loss goals. She focuses on making fitness fun and the results are evident. Cassey's unique format, POP Pilates©, which launched as a workout video on YouTube in 2009, has become a live fitness class that can be taken at gyms all over the world with over 3,000 POP Pilates classes being taught monthly. Her authenticity continues to shine through, making her one of the most relatable fitness icons online and beyond. She's also the author of the best-selling book, Hot Body Year Round and is the designer of her own activewear line, POPFLEX.
With a wide range of free workout videos available, Cassey's channel focuses on ab exercises, butt & thigh exercises, arm exercises, pilates, cardio routines, fat burning workouts, high intensity interval training workouts (HIIT), stretching and flexibility routines and so much more!
Blogilates and oGorgeous Inc. strongly recommend that you consult with your physician before beginning any exercise program.
You should be in good physical condition and be able to participate in the exercise.
You should understand that when participating in any exercise or exercise program, there is the possibility of physical injury. If you engage in this exercise or exercise program, you agree that you do so at your own risk, are voluntarily participating in these activities, assume all risk of injury to yourself, and agree to release and discharge Blogilates and oGorgeous Inc. from any and all claims or causes of action, known or unknown, arising out of Blogilates' and oGorgeous Inc.'s negligence.
Decoding the Instagram Beauty Standard
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